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Content Pillars

Content Pillars are the recurring themes that shape what you publish. Setting target mixes for each pillar helps you keep your content balanced instead of leaning too hard on one topic.

Create a pillar

Section titled “Create a pillar”

Select New Pillar and give it a name, an optional description, a color, and a target percentage — the share of your content you want this pillar to make up. Targets are clamped between 0 and 100.

Track usage against targets

Section titled “Track usage against targets”

The usage panel compares each pillar’s target percentage to how much you’ve actually published, with a progress bar and a suggestion when your mix drifts off balance. Posts not assigned to a pillar are counted separately.

Edit or remove

Section titled “Edit or remove”

Open any pillar to adjust its details, or delete pillars you no longer use.

Section titled “Related”